Complete a Special Project

Value Proposition Project
Develop a unique value proposition using both market input and your internal expertise

Product Management & Marketing Organization Design
Structure your marketing and product teams to ensure you can perform at your maximum potential

Financial Model
Prove out a product or business concept by creating a financial model that will help you understand your key assumptions and risks

Roadmap
Provide clarity to your stakeholders with a prioritized roadmap that you and your teams can act on

Sales Enablement
Improve your sales effectiveness by providing your sales team with a process, tools, and marketing materials that are aligned to how your buyers research and make their buying decisions
You Can Act On

Pricing Assessment
Determine the price you should offer your product or solution to the market that will maximize your profit

Competitive Analysis
Gain greater insights into the strengths and weaknesses of your competitors

Segmentation Assessment
Refine or Develop buyer segments that allow you to optimize your marketing and sales efforts

M&A Analysis
Evaluate the value of a potential merger or acquisition in terms of their product/solution strength and the target’s strategy, structure, process and people

Market Assessment
Quantify the market potential for your products or solutions

User / Buyer Assessment
Gain a greater understanding of the jobs your buyers and users are trying to accomplish along with their associated pains and gains

Buy / Build / Partner Analysis
Use an objective financial analysis to evaluate buy, build or partner decisions
Use a ZM advisors’ project or assessment to spring your organization’s strategy or structure forward. You can make permanent improvements, not just short-term wins, by leveraging the ZM Advisors Maturity Models.
